More direct bookings without Booking or Expedia commissions
Hotel Digital Marketing
Digital marketing for hotels focused on direct bookings from your site, less reliance on Booking and Expedia (15–25% commission) and clear monthly ROI.
What your hotel gains
With the right digital strategy, our hotel clients typically see:
Lower cost per booking compared with OTAs
Full control of revenue and occupancy planning
Visibility when travelers search for stays in your area
Remarketing to visitors who left without booking
Clear monthly reports: bookings, leads, CPC, ROAS and ROI
What is included?
We handle your hotel’s full digital promotion, from strategy through monthly reporting:
Hotel audit
Free review of your current digital presence: website, campaigns and OTA dependency.
Action plan
An integrated promotion strategy tailored to your hotel’s guest profile.
Google Ads for hotels
Show up when travelers search for stays in your area, Search, Display and Hotel Ads.
Remarketing & retargeting
Reach people who visited your site or looked at your property on Booking or Expedia but have not booked yet.
Results reporting
Monthly report on bookings, leads, CPC, ROAS and ROI, without confusing jargon.
Frequently asked questions about hotel marketing
Yes, especially if you rely mainly on Booking or Expedia. Google Ads puts you in front of travelers searching for exactly what you offer, and every direct booking saves 15–25% in commissions.
First bookings can arrive within the first two weeks. Optimization for lower cost per booking usually builds over the first 1–2 months.
It depends on location, season and occupancy goals. We estimate after a free hotel analysis. Efficient strategies exist for smaller budgets too.
Yes. You do not have to leave OTAs overnight, but you can build a parallel direct-booking channel. Over time, direct share grows and cost falls.
We review your website, existing campaigns (if any), social presence and estimate bookings lost to OTA dependency. No obligation.
All sizes: boutique suites, city hotels, family resorts. Strategy adapts to size, season and guest type.